Explore Bajío

Discover new destinations in Bajío

Once renowned for its silver mining and grain production, the Mexican region of Bajío is home to the Spanish colonial rule heritage of the country, as the numerous still intact towns and villages assert- when you travel to Bajío, make sure you pay a visit to the scenic San Miguel de Allende, in Guanajuato, a cozy, quaint village whose bohemian allure will make you travel back in time. You will find unique destinations in this part of Mexico: Querétaro, the large, flourishing capital of the homonymous state, is a colonial town rich in history and almost perfectly preserved architecture, and an excellent base to start exploring the rugged peaks and canyons of the imponent Sierra Gorda. Visit Aguascalientes and discover its rich history, culture and nature, or venture into the Pueblo Mágico of Xilitla, in the state of San Luis Potosí: right in the heart of the Huasteca Potosina, you will enter the surreal world created by the Scottish artist Edward James, who realized a living piece of art creating a unique combination of nature and evocative sculptures. Whether you are looking for a relaxing city-hopping vacation or aim to discover the poetry of the Mexican landscapes, Bajío will surprise you with great, unexpected destinations.
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Querétaro

Discover Querétaro and its history

Located just a few kilometers from Mexico City, the state of Querétaro is a true paradise for nature enthusiasts, offering plenty of options for outdoor activities such as climbing and hiking. The imposing volcanic monolith Peña de Bernal is considered one of the best mountain destinations in Mexico and Querétaro’s main attraction, while the Sierra Gorda Biosphere Reserve is ideal for all adventure-tourism lovers. Querétaro also counts numerous important landmarks that attest to the long Spanish colonial rule and the role each city played in the country’s independence. The state capital, Santiago de Querétaro- or simply Querétaro as it’s called by the locals- boasts a perfectly well-preserved Historic Center, whose stunning architecture and historic allure earned it the appointment of Cultural Heritage of Humanity by the UNESCO. Venture into the cradle of Mexican independence and discover what the local culture, traditions, and gastronomy have to offer: even frequent travelers to Mexico will discover unexpected new destinations in Querétaro.

With breathtaking rocky landscapes, great cultural wealth, fascinating cities, and six Pueblos Magicos to discover, Querétaro is surely not short on attractions. The best way to get a first picture of the city of Querétaro and appreciate its folkloristic, traditional vibe and essence- the so-called “Queretaneidad”- is to have a stroll across its beautiful Old Town.

The Centro Histórico, a UNESCO Cultural Heritage Site, and an attraction in itself, boasts remarkable examples of colonial Baroque and post-independence architecture from the 18th century, such as the magnificent Church of San Francisco and the annexed Museo Regional, once the convent’s cloister. Other notable landmarks in Querétaro include the Casa de la Corregidora- or the Mayor’s House- once literally called Royal Houses and Jails and today housing the government of the state of Querétaro, and the Plaza de Armas, the city’s colonial-era main square just a few steps out of the Historic Center.

Among the best historical destinations in Mexico, Querétaro is a versatile, surprising city, combining its provincial essence with a modern, cosmopolitan character. While wandering its colorful streets take a break in one of the numerous restaurants and cafes of the picturesque Plaza de los Fundadores and mingle with the locals: everyone will be glad to give you a sample of the true “Queretaneidad” and tell you more about the city’s history. The square itself is a nice site to visit and was inaugurated in 1981 to celebrate the 450th anniversary of Querétaro – La Plaza is guarded by the statues of the city’s supposed founders and is lined with good quality and affordable cafes and dining venues.

When planning your stay in Querétaro make sure to include a visit to the nearby archeological site of El Cerrito, an important vestige of the local Pre-Colombian cultures and one of the most visited archeological tourism destinations in Mexico.

Like the rest of Bajío, Querétaro enjoys a warm climate, with temperate, warm winters and very hot summers, which makes it accessible all year round. Like many other destinations in Mexico, the best period to plan your trip to Querétaro: if you are more interested in outdoorsy activities travel between early December and mid-March. The spring season is ideal to explore the amazing canyons and mountains of the Sierra Gorda Biosphere Reserve; this impressive ecological region, among the most popular destinations in Mexico and encompassing some of the country’s most impressive mountain landscapes, extends from the Northern part of Querétaro State to the neighboring states of Guanajuato, Hidalgo and San Luis Potosí but can be easily reached from the capital Querétaro in one hour drive. The lovely town of Bernal, one of the six Pueblos Mágicos in Querétaro state, is one of the most loved climbing and hiking destinations in Mexico and a great gateway to explore the rocky landscape around the imponent monolith Peña de Bernal. From there, you can also easily travel to the Pueblos Mágicos of Tequisquiapan and Amealco de Bonfil.

Querétaro counts a varied array of museums, that you can always enjoy no matter what season you visit: make sure to include in your tour the Museo de Arte de Querétaro (Querétaro Art Museum), located in the Historic Center, the Ex-Convent of San Agustín housing a rich collection of painting dating back to the New Spain era, and the Museo de la Ciudad (The City's Museum) hosted in the old Capuchin convent. An excellent way to get more insight into Querétaro’s culture is embarking on a gastronomy tour: just take a stroll through the city center’s alleys and enjoy some of the most popular local delicacies- you cannot really leave Querétaro without trying a delicious enchilada or sampling a marquesita, a mouthwatering crispy rolled-up crêpe typically stuffed with ingredients of choice!

Aguascalientes

Explore Aguascalientes and its Pueblos Mágicos

Historically and culturally rich and boasting amazing natural landscapes, the state of Aguascalientes counts plenty of destinations for an exciting holiday in Mexico. Visit the Pueblos Mágicos of Calvillo and Real de Asientos, lose yourself while admiring the astounding Tuscan neo-classical architectural masterpieces in Aguascalientes, the state capital, or pay a visit to San José de Gracia, one of the paradise destinations in Mexico for ecotourism and adventure seekers, offering many opportunities for climbing, hiking, zip-lining, and horseback riding. Aguascalientes is also among the destinations in Mexico preferred by history lovers: discover the state’s colonial past and its role in the country’s industrialization, dive into the enthralling vibes of the San Marcos Fair and treat yourself at one of the many typical dining venues: whatever you are looking for your holiday, Aguascalientes will not disappoint you.

Let Aguascalientes surprise you. One of the many eclectic destinations in Mexico, this historically and culturally rich state has a lot to offer to any kind of traveler. The eponymous state capital, whose name in English means ‘’Hot Waters”, was called after the nearby hot springs and its railroad heritage attests the important role the state played in Mexico’s industrialization. When visiting Aguascalientes you cannot skip a visit to one of its four oldest neighborhoods, Barrio de la Estación, where you can learn about the old workshops of its locomotive and take a train ride on the old railways.

Aguascalientes Cathedral, the Basilica de Nuestra Señora de la Asuncion, surges in the Plaza de la Patria and is a true colonial architectural masterpiece, standing out in the cityscape thanks to its two iconic Neoclassical towers. While continuing your exploration of Aguascalientes, do not forget to visit the famous market Mercado Juárez, a must if you want to deep dive into the local habits: here you can browse countless stands offering typical snacks, gastronomic delicacies, and handcrafted souvenirs to keep as a memory of your holiday in Mexico.

A great option for a short daytrip from the capital is visiting the Pueblos Mágicos of Real de Asientos and Calvillo: the latter is a charming colonial town renowned for its beautiful old center, guava plantations and typical embroidery and is among the most peduliar historical destinations in Mexico. Real de Asientos, at only one hour drive from Aguascalientes and three hours from Guadalajara, is another excellent choice for a day excursion learning about the region’s history.

Thanks to its warm semi-arid climate, Aguascalientes is one of the destinations in Mexico to visit all year round, although spring months can be the best option if you want to make the most of your time outside. Some great activities to enjoy in Aguascalientes include wine tours in the many important vineyards in the region: make sure you pay a visit to the Cuatro Soles vineyard in Cosío and San Luis de las Letras former hacienda, only a few miles from the capital, where you can learn about the history of the vineyards while tasting delicious cheese and, of course, exquisite local wine. If you are an adventure seeker and enjoy nature and extreme sports, you cannot miss a visit to the compelling Parque Adventure Boca de Túnel: located just 20 minutes from the Pueblo Mágico San José Gracia, here you can zip-line through 13 hanging bridges and admire the breathtaking landscape from the heights. If you want to enjoy the landscape with quieter activities, the area offers great chances for rowboat riding, hiking, or horse riding, which makes it a great choice even for families looking for relaxing destinations in Mexico.

No matter what season you visit Aguascalientes, you will be delighted by the abundance of typical- and sometimes very unconventional! – snacks and dishes you can find here. Do not leave without trying Aguascalientes culinary hallmark, the chiquiadas, a kind of corn dough patty fried in butter and stuffed with stew- if you believe this is too much, just think chiquiadas are traditionally served for breakfast.

San Luis Potosí

Discover the mystical waterfalls and lagoons of the Huasteca Potosina

Untouched rivers coming straight out of a legend, breathtaking landscapes, and lush tropical vegetation await you in San Luis Potosí. One of the most varied destinations in Mexico, the state of San Luis Potosí will offer you plenty of chances for adventure: the Huasteca Potosina, the beautiful surrounding nature preserve, is a real paradise on earth for nature and outdoor sports lovers and is an ideal spot for rappelling, kayaking, hiking and mountain biking. You will discover unique, exciting attractions in San Luis Potosí: visit the Pueblo Mágico of Xilitla and immerse yourself into the world of surreal artist Edward James, explore the Minas Vjejas waterfalls and Tamtoc archeological site in Ciudad Valles and unveil the secrets of the ‘ghost village’ of Real de Catorce. The state capital, also called San Luis Potosí, with its magnificent Baroque architecture and historical buildings is among the most visited holiday destinations in Mexico, offering excellent cultural, artistic, and dining venues and proximity to many natural wonders.

San Luis Potosí is among the destinations in Mexico with the richest artistic and cultural heritage. Just take a walk through its elegant Old Town and you will be amazed by the Baroque architecture of its historical buildings, so magnificent and well preserved that the historic center was designated a World Heritage Site by UNESCO. In the central Plaza de Armas you will find the imponent San Luis Potosí's Metropolitan Cathedral- also known as Catedral de Nuestra Señora de la Expectación-, a Baroque masterpiece built out of pink quarry and displaying a lavishly decorated façade.

Arts lovers visiting San Luis Potosí will be enthusiastic at the abundance of museums all over the city: do not miss the Centro Nacional de Artes, a marvelous building dedicated to fine arts which used to house the most modern prison in Mexico, now hosting the Leonora Carrington Museum. The Federico Silva Museum and the Centro Cultural de Ciudad Universitaria are other mandatory stops in your city exploration.

When staying in San Luis Potosí for an extended vacation, be sure you plan a one or two-days trip to the town of Xilitla. This amazing little Pueblo Mágico hosts the Edward James Garden, one of the most impressive surrealist architectural projects ever realized combining art with the incredible nature, waterfalls, and natural pools of the Huasteca Potosina. This unique architectural jewel, also known as Las Pozas, is made of 36 surreal sculptures spread across 37 acres of tropical forest and is one of the most surprising destinations in Mexico.

Thanks to its arid, subtropical climate mitigated by altitude, San Luis Potosí is among the best destinations in Mexico to visit all year round. If you want to make the most of your time and enjoy your exploration without the mess of the touristic crowds, the best periods to plan your trip are probably from September to October and during spring, but you will easily find plenty of activities to enjoy in every season. You can easily travel to San Luis Potosí also from the bordering states of Tamaulipas, Veracruz and Hidalgo.

If are staying in San Luis Potosí for an extended period, make sure you pay a visit to the nearby Pueblo Mágico of Real de Catorce, only a half-hour drive from the capital. Its quaint alleys and the number of abandoned- although still beautiful- buildings made the village earn the title of Ghost Town, contributing to creating its allure of mysticism.

One excellent way to learn about every place’s culture is through its typical gastronomy. San Luis Potosí is one of the numerous gourmet destinations in Mexico and has a wide choice of specialties you will be glad to savor. Make sure you try, among the other traditional delicacies, a dish of machaca (dried beef), the typical enchiladas potosinas (corn masa and red chile stuffed with cheese, chili, and onion), el cabrito de Matehuala (goatling), and the campechanas (traditional dessert) from Santa María del Río. Mezcal is also a good way to get to know San Luis Potosí: you can take one tour of the many mezcal routes and learn about the traditional manufacturing production of the famous liquor while enjoying the tasting.

Guanajuato

Discover Guanajuato and Strawberry’s Capital Irapuato

One of the most visited destinations in Mexico, the state of Guanajuato has an incredibly rich historical, cultural, and natural heritage to offer, which makes it an ideal choice both for adventurous visitors and travelers seeking a quieter sight-seeing vacation. Guanajuato’s eponymous capital is an awarded UNESCO World Heritage Site and hosts yearly the Festival Internacional Cervantino (International Cervantino Festival), one of the main international artistic and cultural events in Mexico and Latin America with performers joining from all over the world. Guanajuato can be easily reached by the states of Querétaro, San Luis Potosí, Michoacán and Jalisco. Many interesting activities and destinations await you in Guanajuato: discover the romantic ‘Strawberry’s capital' Irapuato, explore the Pueblos Mágicos of Dolores Hidalgo and Salvatierra with, or lose yourself in the UNESCO World Heritage City of San Miguel de Allende, admired worldwide for its untouched beauty and great hospitality. No matter what other destinations in Mexico you visited, Guanajuato will never disappoint you!

Besides its important role in the Mexican Independence, the city of Guanajuato is a lively cultural hub bustling with events and festivals, where imponent colonial buildings line harmoniously with modern colorful shops and dining venues. Travelers looking for new cultural destinations in Mexico will be delighted by the numerous museums, theaters, and venues regularly hosting performances by local and international artists. During your museum-and-theater hopping in Guanajuato, don’t forget to pay a visit to the iconic Diego Rivera's Home Museum celebrating the life and work of the great Mexican artist.

At less than one hour's drive from Guanajuato you will come across the lovely town of Irapuato, among the destinations in Mexico most loved by foodies and universally known as the 'World’s Strawberry Capital'. All over the city, you will have the chance to savor many exquisite delicacies made with strawberries: strawberries with cream, dipped in chocolate, crystallized, sweetened, with chili, “borrachitas”, in jams, in sauces, or, to appreciate their natural sweetness, fresh right from the bush- from Irapuato you can even join a strawberry tasting half-day tour and learn more about the local production. While staying in Irapuato do not forget to visit the Museo de la Ciudad (Museum of the City), once hosting the offices of the Holy Inquisition and known as the Casa de la Inquisición. The museum displays a varied collection of objects, archeological pieces, murals, and photos documenting the state and city’s history.

Guanajuato enjoys a warm and temperate climate with dry and mild winters, which positions it among the preferred destinations in Mexico to explore. Without the heavy rain of the summer season, you will have plenty of chances for entertainment: visit the Guanajuato Bicentennial Park, enjoy opera at the acclaimed Juárez Theater, and relive the stages that led Mexico to independence while wandering the capital streets. Irapuato, located at a short distance from Guanajuato, is also worth a visit, especially if you plan to stay in Guanajuato during spring or autumn: start your tour at La Fuente de los Delfines in Plaza Madero and you will soon come across the majestic Catedral o Templo de Nuestra Señora de la Misericordia, adorned by the adjacent Torre del Reloj (Clock Tower) and the Fuente de las Aguas Danzantes, a newer fountain animating the square each afternoon with a spectacular jets and lights show.

A great site to explore when staying in Irapuato is the Zona Arqueológica de Peralta (Peralta Archaeological Site), attesting to the life and traditions of the autochthone population that inhabited the area between 300 and 750 AD. And, of course, you cannot leave Irapuato and Guanajuato without taking part in at least two of the main gastronomic tours: taste the sweetness of the local strawberries in the Ruta de las Fresas and join the Ruta del Tequila to discover the true taste and origin of Mexico’s most famous liquor.

 
What are the Mexican Pueblos Mágicos?

Meaning ''Magic Towns'' in English, Mexico's Pueblos Mágicos are towns and villages granted the ''magical'' status by the Mexican government because of their peculiar mystical allure, architectural beauty, historical value, or natural wonders. These destinations, which played a crucial role in shaping Mexico's development, bear deep symbolic meaning and legends and will connect you with the country's roots and traditions. Mexico currently counts 132 Pueblos Mágicos, including popular destinations such as Tequila or Palenque and incredible hidden gems waiting to be discovered.