Networking Tips for the Business Traveler

 

It’ll help you find inspiration for your business and it expands that constantly increasing network of colleagues and friends. Relationships are essential for professional as well as personal growth (and adding a pinch of multiculturalism is always a good idea, too).  So here is your guide to all things networking, from business cards to itinerary lists.

 

Plan Before You Pack

Make a list of exhibitors, attendees and other participants you most want to meet at the upcoming business event. Call your top choices at least a week in advance to schedule an early morning cup of coffee or lunch while you're both in the same place (you'll pick up the tab, of course). These short appointments leave plenty of free time to get together with other people you want to make a point of meeting during the day's activities.

Customize Your Elevator Speech

You know that quick 30-second speech you've got down to introduce yourself and your business? Cut it down even shorter, and start it off with an engaging, open-ended question. Questions like, “What did you think about that keynote speech?” or “What's the coolest thing you've seen here in San Diego so far?” can spark a conversation, even if that person is in a hurry. Be ready to slip him your business card and don't hesitate to ask for his.

Rock Your Name Badge

When you sign in at a registration table at a business function, you'll get a powerful networking tool—your name badge. Place it prominently on the upper-right side of your chest. That's where eyes are mostly drawn when you shake hands. The combination of hearing your name as you introduce yourself (and seeing it in large font on your nametag) helps new acquaintances remember you. If you're given a lanyard to hang your badge from, check often to ensure it hasn't accidentally turned around.

Ace After-Hour Mingling

Go to the after-hours receptions and cocktail parties hosted by business sponsors. The relaxed social atmosphere is specifically designed for casual networking. Keep your name tag on and business cards at the ready. Enjoy yourself, be a great listener and take mental notes of each conversation.

For a different approach, invite people you meet throughout the day to join you for a laid-back visit to a music venue, such as Buddy Guy's Legends Blues Club in Chicago or a pub with live music if you're in a smaller town. Just make sure it’s not a concert setting—your guests will still need to be able to hear you.

Do Fabulous Follow Up

Back in your hotel room, before you settle in for the night, organize the business cards you collected and jot down notes about everyone you met. Did you promise a project proposal to someone? Are you interested in an author one of the presenters mentioned? These little details are the key to great follow-up contact. Use them to schedule action items, personalize emails or create handwritten notes for each new member of your growing network when you return to the office.

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