Choice Hotels International, Inc. European Economic Area Privacy and Security Notice
This policy was last updated: 30 August 2024.
ABOUT CHOICE HOTELS
Choice Hotels International (NYSE: CHH) is one of the largest and most successful lodging companies in the world. Choice currently franchises more than 6,800 hotels, representing more than 500,000 rooms, in more than 35 countries and territories. Ranging from limited service to full service hotels in the economy, mid-scale and upscale segments, Choice-branded properties provide business and leisure travelers with a range of high-quality, high-value lodging options throughout the United States and internationally. For more information on Choice Hotels, visit the company’s Website www.choicehotels.com.
FRANCHISED HOTELS & YOUR PRIVACY
Hotels franchised under Choice’s brand (“Franchised Hotels”) are independently owned and operated. As a result, your personal information collected or maintained directly by Franchised Hotels is processed by Franchised Hotels as a data controller of your personal information. Your personal information is not subject to this notice unless such information has been shared with us. If your information has been shared with us, we will process your information in accordance with this Notice. For example, if you book a reservation directly with a Franchised Hotel and that hotel utilizes our proprietary property management system, your personal information related to that reservation will be transmitted to and processed by Choice. We do not control the collection, use, or access of your information by the Franchised Hotels and their staff. The Franchised Hotel is the merchant who collects and processes credit card information and receives payment for your stay. The Franchised Hotels are subject to the merchant rules of the credit card processors they select, which establish credit card security rules and procedures.